---
title: October 2026 Newsletter
description: This document is the October 2026 newsletter for PQ Coaches. It provides a calendar for October live sessions and recaps September live sessions learnings focused on the topic of AI.
---

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# October 2026 Newsletter

### Deepening Human Connection in the Age of AI

Revisit key takeaways from September’s live sessions on mental fitness in the age of AI, as we build on the conversation this month by turning our attention to what remains distinctly human.

Together, in the October live sessions, we’ll focus on strengthening Sage, practicing the PQ Model, and deepening the presence, trust, and connection we bring to every coaching conversation.

Plus:

- Mark your calendar for October live sessions
- Explore the Stickler Saboteur Guide
- Join PQ Connection: Global After Hours

### Editor’s Letter

*Last month we explored how AI is reshaping the future of coaching, and why mental fitness may matter more than ever.*

*This month, we’re turning that conversation inward. Before we can help others create meaningful shifts, we need to keep strengthening our own capacity to access Sage, stay present, and put the PQ operating system into practice.*

*October is an invitation to reconnect with the human advantage you bring to every coaching conversation. There are capacities technology can support but cannot replace, and at the heart of that is human connection.*

*Keep reading to catch up on what happened in the September live sessions and mark your calendars now for what’s to come this month.*

*Looking forward to the season ahead.*

---

### Live Session Highlights

**Mental Fitness and the Future of Coaching in the Age of AI**

Last month, Shirzad Chamine and Romina Piersanti joined PQ Coach members for a timely conversation on *Mental Fitness and the Future of Coaching in the Age of AI,* discussing what rapid technological change could mean for coaches, clients, and the future of the profession.

A central theme of the session was the **difference between linear and exponential change**. While human intuition is naturally wired to expect gradual progress, AI is developing at a much faster pace. That acceleration can create uncertainty and activate Saboteurs, especially when change feels difficult to predict or control.

Shirzad encouraged coaches to view this moment through a different lens: **mental fitness may become even more important as AI advances**. As technology takes on more analytical, administrative, and pattern-recognition tasks, distinctly human capacities such as empathy, curiosity, creativity, presence, and meaningful connection become increasingly valuable.

For coaches, **the opportunity may not be to compete with AI, but to learn how to work alongside it**. AI can offer speed, synthesis, accessibility, and a lower barrier to entry for people who may not yet be ready to work with a human coach. Human coaches, meanwhile, bring qualities technology cannot fully replicate: authentic connection, accountability, trust, and what Shirzad described as Sage contagion, the ability to help another person access a more grounded, curious, and possibility-focused state.

This creates an opportunity for augmentation rather than replacement. By allowing AI to support areas where technology excels, coaches can focus more deeply on the human elements of transformation.

This session also offered a broader invitation: to consider how coaches can help individuals and organizations navigate exponential change from Sage rather than Saboteur. As Shirzad shared:

***“The work that you and I do is going to become even more crucial.”***

At Positive Intelligence, exploration is already underway. Early development of an AI-enabled version of the PQ app includes testing with a small group of coaches to better understand how AI and human coaching can work together.

As this work evolves, the goal is to continue co-creating with our coach community and exploring what extraordinary coaching can look like in the age of AI.

*Watch the full Deep Dive session recording*[*in the Learning Hub*](https://learn.positiveintelligence.com/courses/take/advanced-session-hub/texts/77937524-coaching-in-the-age-of-ai) *and explore the conversation around AI, Mental Fitness, and the future of coaching*

**Becoming an AI-Enabled Coach**

In this month’s Activation Lab session, coaches explored meeting AI with curiosity, experimentation, and a Sage mindset. Coaches shared how they are already using AI for research, writing, marketing, workshops, workflows, and reflection.

A key takeaway from this session was that **AI is most useful when it strengthens your own voice, not replaces it**. By giving it context, examples, and feedback, coaches can use AI to simplify work while staying authentic.

The session also offered a Sage reframe for marketing. Instead of focusing on *How much content do I need to create?*, Sandy invited coaches to consider: *How can I build trust today?* From that perspective, AI can help simplify the process of showing up consistently, authentically, and in service of the people you most want to help.

The session invitation was simple: **choose one person you can serve, one thing you can create, and one small step you can take.**

Activation, not perfection.

*Watch the full Activation Lab recording*[*in the Learning Hub*](https://learn.positiveintelligence.com/courses/take/advanced-session-hub/texts/78242053-becoming-an-ai-enabled-coach-activation-lab) *to explore the prompts, ideas, and coach examples and discover one Sage-powered way AI can support your coaching business*

**Coach Panel: AI as Your Coaching Partner**

What does it actually look like to use AI in a coaching business? In September’s Community Expansion session, four PQ Coach Pro members shared how they are experimenting with AI in practical and different ways. From organizing ideas and creating client resources to strengthening coaching follow-up, building visual assets, and streamlining business operations.

Across the panel, one message came through clearly: **you don’t need to become an AI expert before you begin**. Start with curiosity, let Sage lead, and explore one useful application at a time.

- Synthia shared how she uses AI itself to learn new AI tools, creating personalized learning guides that fit her own learning style.

- John demonstrated how AI can turn coaching transcripts into client summaries, action plans, and even feedback on his own coaching, while emphasizing consent, privacy, and human oversight.

- Malcolm showed how multiple tools can work together to support research, creativity, and client engagement, while keeping human judgment at the center.

- Kevin offered a glimpse of what’s possible further along the journey, using AI as an operating partner that helps manage parts of his business so he can devote more time to human connection.

**The takeaway? Start where you are.** Experiment. Protect what matters. And let AI create more room for the uniquely human work only you can bring.

*Watch the full Coach Panel recording*[*in the Learning Hub*](https://learn.positiveintelligence.com/courses/take/advanced-session-hub/texts/78472666-coach-panel-ai-as-your-coaching-partner-community-expansion) *to hear and see each coach’s examples, explore their approaches, and discover one new way you might put AI to work in your own coaching practice*

**Quarter Turn**

Coaches joined this live session to take stock of the quarter, reflect on their growth, and set intentions for the season ahead. Ciaran Lyons presented an update on what PQ is working on, including the **Saboteur Assessment available in several languages, using Coach Marketplace as a growth tool, and understanding participant feedback and coach impact.** Keep reading for a recap of the session.

**Reach clients in more languages**

Use these localized entry points when introducing Positive Intelligence and the Saboteur Assessment to clients who prefer another language:

- [Spanish](https://positiveintelligence.com/es)

- [German](https://positiveintelligence.com/de)

- [French](https://positiveintelligence.com/fr)

- [Brazilian Portuguese](https://positiveintelligence.com/pt-br)

*Quick tip*: *Send the appropriate localized homepage and ask the client to continue to the Saboteur Assessment. The website, assessment, and results are localized; the full PQ app and program are not yet translated. A client can share their results with their coach, and scores shown in the Coach Dashboard remain viewable in English.*

**Join PQ beta testing**

Volunteer to test translated experiences and other work in progress, and help the team catch language or usability issues before wider release.

*Quick tip:*[*Complete the form*](https://pqx.typeform.com/to/loUpk1jD) *and indicate the language or feature area you can test. You can also send specific product feedback to* [*support@positiveintelligence.com*](mailto:support@positiveintelligence.com)*.*

**Invite someone to take the Saboteur Assessment**

Compare all three current invitation paths and review newer client-insight tools. Choose[email invitations](https://coachsupport.positiveintelligence.com/how-clients-take-the-saboteur-assessment-and-receive-their-results?hsLang=en) for known contacts,[temporary links](https://coachsupport.positiveintelligence.com/assessment-invitation-link?hsLang=en) for time-bound events, and your[Marketplace profile](https://coachsupport.positiveintelligence.com/updated-v2.6.0?hsLang=en#marketplacerequests) for an ongoing public path. Not yet Marketplace-eligible? Continue inviting prospects through the Leads option in the Coach Dashboard.

*Quick tip****:*** *In the*[*Coach Dashboard*](https://coach.positiveintelligence.com)*, go to Leads → Create Invitation Link, then copy the generated link. A link lasts 24 hours (72 hours for Coach Pros). Creating a new link expires the previous one. Turn it into a QR code for slides or in-person events.*

**Use Coach Marketplace as a growth tool**

Learn about the Marketplace, its coach-discovery benefits, and the current eligibility rules. Review these Coach Support articles for details and helpful step-by-step instructions, including how to update your profile, how assessment leads arrive in the Coach Dashboard, and what makes a profile useful to prospects:

- [What is Coach Marketplace?](https://coachsupport.positiveintelligence.com/what-is-coach-marketplace?hsLang=en)

- [PQ Coach Guide Badging System](https://coachsupport.positiveintelligence.com/pq-coach-guide-badging-system?hsLang=en)

- [Marketplace eligibility and profile enhancements](https://coachsupport.positiveintelligence.com/updated-v2.6.0?hsLang=en#Marketplace-eligibility)

- [How do I add my profile to Coach Marketplace?](https://coachsupport.positiveintelligence.com/how-can-i-add-my-profile-to-the-positive-intelligences-coach-marketplace?hsLang=en)

*Quick tips: Check your Coach Dashboard notifications for eligibility. Coaches qualify for Marketplace through Certified PQ Coach status or the Guide 10 milestone, as long as they remain an active member and meet ongoing requirements.*

*To set up or edit your profile,*[*visit the Marketplace*](https://marketplace.positiveintelligence.com) *and click Coach Sign In. Use the same email and password you use for coach.positiveintelligence.com. Review your photo, bio, specialties, credentials, and introductory media. When a prospect completes the assessment from your Marketplace profile, look under Leads → Marketplace in the Coach Dashboard.*

*An eligible coach’s Marketplace profile provides a non-expiring page from which a prospect can take the Saboteur Assessment. The resulting lead is connected back to that coach. Share your public Marketplace profile URL on your website, in your email signature, in a presentation, or as a QR code.*

**Understand participant feedback and coach impact**

[Read more](https://coachsupport.positiveintelligence.com/survey-for-coach-clients?hsLang=en) about what participants see near the end of Week 7, why the *Measure Your Growth* survey exists, and how it differs from Client Ratings.

*Quick tip: Read the sample questions before clients reach Week 7 so you can answer questions accurately. Measure Your Growth captures program-level feedback; it doesn't share results with coaches, and it is separate from the Client Ratings prompt at Week 4, Day 4.*

[**The ROI of Leadership Coaching**](https://positiveintelligence.com/blog/leadership-coaching/)

Consider using this[evidence-oriented article](https://positiveintelligence.com/blog/leadership-coaching/) when explaining the value of coaching and why Positive Intelligence measures program outcomes.

*Quick tip: Pull the most relevant evidence into a proposal or conversation, link to the full article for context, and avoid presenting aggregate program findings as a guarantee for an individual client.*

*Watch the Quarter Turn recording*[*in the Learning Hub*](https://learn.positiveintelligence.com/courses/take/advanced-session-hub/texts/78665809-quarter-turn) *and jump to 10:40 for the presentation or 31:09 for the Q&A*

---

![](https://coachsupport.positiveintelligence.com/hs-fs/hubfs/undefined-Oct-05-2026-08-06-37-8557-PM.png?width=670&height=737&name=undefined-Oct-05-2026-08-06-37-8557-PM.png)

### October Live Sessions

**Deep Dive: Energize your Sage, Experience the PQ Shift**

Date: Wednesday, October 14

Time: 8am Pacific Time | 11am Eastern Time (60 minutes)

Link: Visit your[Coach Dashboard](https://coach.positiveintelligence.com) calendar

*Experience the PQ Shift for yourself through guided practice that energizes your Sage, then reflect with fellow coaches on what shifted and how you can bring it into your coaching.*

**Activation Lab: Coaching with the PQ Model**

Date: Wednesday, October 21

Time: 8am Pacific Time | 11am Eastern Time (60 minutes)

Link: Visit your[Coach Dashboard](https://coach.positiveintelligence.com) calendar

*Revisit the PQ Model and put it to work in small-group coaching practice, building confidence you can take straight into your client sessions.*

**Community Expansion: Expanding and Deepening our PQ Community**

Date: Wednesday, October 28

Time: 8am Pacific Time | 11am Eastern Time (60 minutes)

Link: Visit your[Coach Dashboard](https://coach.positiveintelligence.com) calendar

*Help shape the future of the PQ community. Join fellow coaches to explore what community means to you, where it lives, and what we could build together by the end of 2027.*

Visit the[Learning Hub](https://learn.positiveintelligence.com) to:

- Watch live session recordings

Visit the[Coach Dashboard](http://coach.positiveintelligence.com) to:

- View Live Session details in the Upcoming Events section
- Subscribe to the new calendar tool (coming this week!)
- Book a Coach Success Mini Session via the Quick Access section

---

### PQ Connection: Global After Hours

*Join us this month!*

Whether navigating time-zone gaps in Asia-Pacific or balancing your coaching passion with a busy 9-to-5 in the US, this space is built for you. This open, collaborative session bridges geographical and scheduling gaps. Coach Success Specialist Ranya Williams will host these monthly gatherings.

**PQ Connection: Global After Hours**

**Date**: The second Thursday of the month

**Time**: 8pm PT | 11am SGT (next day) | 1pm AEST (next day)

**Link**: [Register here](https://us02web.zoom.us/meeting/register/3Rm0xryWR7GJ_nZQjH3jkA#/registration)

**What to expect:**

- **Connect**: Meet and network with active PQ coaches from around the globe who are online outside of traditional US business hours.
- **Collaborate**: Share experiences, client breakthroughs, and business strategies.
- **Co-Create**: Discuss how we can self-organize, support regional networks (like our growing Asia-Pacific community), and stay connected.

Pull up a chair, bring your ideas, and help build the community space you’ve been craving. To register, click the link above!

---

### Resource Update

**Stickler Saboteur Guide**

The Stickler Guide is now ready to view in the Learning Hub. This optional resource offers deeper insights into the Stickler Saboteur pattern, giving you valuable material to enhance your work with clients.

![](https://coachsupport.positiveintelligence.com/hs-fs/hubfs/undefined-Oct-05-2026-08-06-38-1936-PM.png?width=670&height=670&name=undefined-Oct-05-2026-08-06-38-1936-PM.png)

View the Stickler Saboteur Guide[in the Learning Hub](https://learn.positiveintelligence.com/courses/take/approved-brand-assets/pdfs/78036898-stickler-saboteur-guide)

---

### Time Change Alert

Please note! At this time of year, many European and North American time zones change time and turn their clocks back one hour.

Please consider recent and future time zone changes for your region or country and plan accordingly. Consider using a time converter or world clock tool to check meeting times.

Events in your Coach Dashboard will be automatically updated.

---

***Need help from Support?*** *An AI-powered live chat service is available exclusively for coaches! You can access this chat service through the Coach Support site, Learning Hub, or Coach Dashboard, Monday through Friday, from 5am to 5pm Pacific Time (8am to 8pm Eastern Time). Chat service is not accessible through the PQ app.*

***Take a few minutes and tell us what you think****:* [*Submit Newsletter Feedback*](https://forms.gle/etgZwv1GDnHmXqpk6)

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